TESTIMONIAL VIDEOS
A more engaging way to present testimonials
Testimonial content builds trust with your audience.
Seeing others recommend your goods or services will more likely convert those ‘thinking of buying’ into actual buyers.
Traditionally, these are posted on social media as static text. However, if we were to convert these into video, the likelihood of engagement would statistically improve.
Although producing testimonial videos is more expensive than static text, their marketing importance and ‘evergreen’ nature, offers long term value.
VIDEO TESTIMONIALS
Text Only
The simplest and most cost-effective way to produce testimonial video.
It incorporates text transitions, branding elements and animation to create a dynamic, eye catching video post.
Once the initial design template has been created, it becomes relatively quick to produce multiple testimonials in the same style.
These can be supplied as standard video or as a GIF.
VIDEO TESTIMONIALS
Audio and Text
Wouldn’t it be great to hear your client saying their thoughts?
Using a conferencing service like Zoom, or professionally in person, I can audio record your client reading out their testimonial.
Hearing the person’s voice not only makes the testimonial more authentic but also adds extra emotional layers that text could not convey alone.
This recording can be combined with text transitions, branding elements, animation and reactive waveforms to create very engaging posts. Your posts also become more accessible, with users unable to read the text being able to listen to the audio instead.
VIDEO TESTIMONIALS
Video, Audio and Text
Using a service like Zoom, or professionally in person, I can video record your client reading out their testimonial.
Being able to both hear and see the testimonial giver adds further authenticity, while body language conveys further emotional subtext that would be impossible to achieve using text alone.
Combined with the same animation processes as before, we achieve a dynamic and professional video post with undoubtable provenance.
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